Saturday, 24 June 2017

Explainer Videos– The Key Essential Points to Note

Some key things matter for your business explainer and if we look into statistics of the National Center for Biotechnology, we get aware of the fact that 10 seconds are crucial for video engagement to take place where the average recorded attention time is just 9 seconds.

These statistics correlate to the present times when the attention span of a person is getting short depending upon the tasks he is engaged to and off course on his interest level. This comes with a bang and can drift apart the lives of sales promotion executives across the globe. Now the obvious question- How to keep your audience engaged?

The first and foremost thing to understand here is- what will make the audience tempted enough to hit the play button? Two most important points of consideration are the thumbnails of the explainer video that will display before the videos plays and secondly the length.

Video Thumbnails

Thumbnails are small images that represent a video and also relate to the key point of the story behind the video. It is mandatory to choose the thumbnail image wisely so as to influence readers to go for the play button and watch the video. Then, the next thing is the length of video. Sometimes an extremely busy business person might check the length of video before even considering watching it. If the video has a shorter length it will be watched more and the audience can find it engaging.

Explainer Can be 45-90 Seconds

We must agree to the fact that the potential viewer can get engaged to any video for a short span of time. During this time what he would be looking at is something which is short and needs less time to concentrate. Keep your videos between the time duration of 45 to 90 seconds or else they can feel bored and will switch over midway. Highlight the key points and things that make you distinctive from other counterpart businesses.

Silver Bazel knows what works and therefore creates explainer videos that are short, to the point and best represent your company. The team that works on the video has expertise to create really concise but effective videos for its clients. To get an instant quote call at (+91) 8881 380 380 or email at

You can visit the company website at .

Tuesday, 20 June 2017

Explainer Videos - The Best Option in a Really Busy World

Being assertive on the methods of business promotion in a really busy world is considered a challenge. But with explainer video and the way it promotes the company and its product, it is an all total different scenario. The videos have text animation along with 2D and 3D visualization.
Explainer video is the use of technology like visual graphics with character animation to create videos that matter. It is also the use of certain other types of animation or simply the use of info-graphics to bring forth an idea for business promotion. It is done in the most innovative manner through Explainer videos.

The Time Factor

We are into a world which is bound by time limits. There is hardly any scope for things other than those that matter. Why not incorporate an explainer video to make things easy? Add some innovation into the way your sales pitch is relayed to the audience.

The idea is to incorporate something so that people find time to view your business promotion material. Adding a story and relating to the audience is a must and an explainer video works on the set guidelines where the audience gets to relate with a problem which might be the problem of their lives and then is offered with solutions in the video itself. This will therefore make the audience interested enough to watch the entire explainer video.

The Facts to Know

The research on the responsiveness of viewers after visiting a website reveals that a time duration of 10 to 20 seconds is just enough to catch attention or otherwise get distracted and resort to other interesting website. The research points out that explainer videos understands the very need to add interactive elements and work on the sales pitch which is concise and has the required amount of animation in it.

Explainer videos break the usual monotony and because of this reason we have an explainer video company known as Silver Bazel that caters to video creation solution and animation services. To know more and avail the explainer video creation service call at (+91) 8881 380 380  or send e-mail for queries and suggestions at Visit the company website at

Saturday, 17 June 2017

Business Explainer Videos -Go Viral with a Difference

Companies take every possible measure to promote their business and are now using video creation services as one proven technique for lead generation and better marketing with brand promotion. Get into the habit of going deeper into things before accepting the reality which can be superficial at times. Going viral with just the uploading of explainer videos and promotion material is not enough. Know more from the points given below:-

Social Media Insights

Each and every Facebook post that you make does not end the story there itself. The image or video posting get visibility and also get likes and shares. But there is more to it, which leads you to the insights page where you can get the status of where your video stands and how it is doing after going viral. You can check for views coming for the video, country from where we can see maximum visitors to the video and other actionable statistics and keep changing depending on the number of views and likes. Uploading your explainer video in Facebook business page or creating a YouTube channel is therefore, the key determinant towards making a video popular so as to generate higher returns.

Effect on Conversion

Conversion matters and we are very well of the fact that video marketing sees a 25% more conversion rate than any other medium. This therefore requires you to go ahead and create an impactful video with the best features of your product highlighted in the most appealing manner. This can be done through both motion graphics animation and info graphic if done in the most tactful manner so as to promote business and bring you leads. You can make the CTA call for more business to you by adding stuff like ‘subscribe’, ‘Sign In’ and ‘e-mail’.

Explainer Videos are ideal options today to get maximum clicks to the company website of your business. Whether a startup or established business explainer video are must for effective brand promotion.  Silver Bazel is into creating captivating explainer videos that targets your potential market. Contact on +91 8881 380 380 to get an instant quote today. Have something to ask? Please e-mail at

Thursday, 15 June 2017

Explainer Videos –Best B2C Solution with Compelling Script

We have experts talking about Explainer Videos and agreeing to the fact that Explainer videos grabs much of the attention if the sales pitch explains the essentials of the company product and its services. The basic aspect that we can relate to is the ‘Power to Explain’. How to explain? Explanation can be in long paragraphs that elaborately describe your company and the service it caters to but this is something websites no longer have and neither are they interested. Webmasters need something which is visually attractive, interesting and well explained in the most thoughtful manner.

Explainer Take Care of Customer’s Perspective

The next few lines explain in detail on how explainer videos looks into the customers point of view before taking the first step towards video creation. Facts reveal that explainer videos takes into account the problems faced by the customer who will actually be enjoying the benefit of the product and how it can be the possible solutions to all their worries. Video marketing help in emphasizing the sales pitch and actually relate to the customer’s problem. In this way explainer videos serve as the best B2C solution that promoted your company services to the right channel.

Do you have a compelling Script?

Having a compelling script is the crux of an explainer video without which video creation becomes a simple waste of time. There has to be something relevant in the form of a story line and also the voice over that interacts with the audience and help them make decisions. Scripts are the foundation and it should have elements that clearly explain the company’s effort and motive behind introducing their value added product and how the audience will benefit out of it.

Explainer videos create the benchmark that is needed for your sales pitch and to make it possible you need the ideal video creation service. Silver Bazel is the ideal choice and is an explainer video company based in Noida, the technical hub. For more insights on how to get the service call at (+91) 8881 380 380 or email at

Visit and have a look at the company portfolio section.

Saturday, 10 June 2017

Business Promotion with Video Marketing- Are you ready for it?

Any business endeavor can get world wide acclaim through promotional videos by putting into use right promotional strategies used at the right time. A recent survey reveals some amazing facts on how video marketing leverage business promotion and make a company popular. There were around 600 marketing respondents who were of the opinion that around 90% marketers are using video in their campaigns and a promotional explainer video had a positive impact on their business increasing their conversion rates to 80% than what it was earlier. 

Audience Engagement

How can you most possibly define audience engagement? It is the fact of being involved or the process of encouraging people to get interested to know about the work of an organization. For an explainer video to generate optimum results, audience engagement is something which matters a lot. The publishing world whether it relates to print media, social media or company website, keeping the audience engaged throughout the active session of website visit is mandatory. Here the need of the hour would be to carefully analyze the factors or key metrics that will help in capturing interest and involvement of the viewer. Such viewers can then become future customers to the business enterprise that is being promoted. 

Adding a Preview Image of Video 

Use Explainer video preview images that will possibly make the audience click the video out of interest.  The preview image will be the one that best represents the video and its vital characteristics. The web media uploads that we do will ask the one uploading the video to select or add thumbnails to the video that act as preview image. A preview image can be the first frame of the video or the frame where the company is introduced to the audience. Sometimes the preview image can also show short snippets of the entire video to give an idea on what the video is about. 

Product Page

The video creator should assess the importance of a product page. A common marketing trend is to generate interest and a product is introduced best by highlighting not the basic but the essential attributes of the product. Special care should be taken in designing the frame where you will be naming the products and services of your company in the video. People should get aware of the product and also let them know what makes your company product distinct from the others. There has to be an interactive presentation of the product page and all its elements including the script that is used for the voice over. The voice over should clearly describe the product and how it will benefit the user. 

To know more on how explainer videos are created or to watch some of the explainer videos at Silver Bazel, visit at

Interested in Explainer videos call us at +91 8881 380 380 and likewise you can email queries at