Tuesday 22 May 2018

Explainer Videos are Communicative – A Tool that Makes it Right




Did you know that in the next 5 years interactive explainer videos are poised to become a tool to communicate with customers? Explainer Videos are ideal options to get maximum clicks. Silver Bazel carefully assimilates information to create an explainer video that communicates well with the audience. The Silver Bazel team will give the edge it needs through captivating storyline in the form of voice over, amazing graphical elements and animated effects.


Then why waste money on promotional activities that involve a lot of paper work and publication cost. Explainer video is the creative use of moving objects in a visual format, followed by an entertaining overview of the ‘who’, ‘what’ & ‘why’ of your business. Silver Bazel is your resort to attention grabbing content, assimilated in the most innovative manner through Explainer video presentations.


The Who, What and Why matters, which should have the answers to prove the efficacy of a video and right from the first frame to the Call to Action make sure you include the essential elements explaining and giving answers to the questions as mentioned above. This therefore requires you to go ahead and create an impactful video with the best features of your product highlighted in the most appealing manner and how it fulfills itself to answer the potential questions. These questions are anticipated to be in the minds of whosoever watches the business explainer video.  This can be done through both motion graphics animation and info graphic.


Then, why lag behind? Get corporate explainer videos for your business to give your product the promotional edge it needs which will make it distinct from what your competitors have to offer. Silver Bazel caters to explainer video creation through extensive use of 2D, 3D and whiteboard animation. For more detailed insights call at 8881 380 380 or visit at http://www.silverbazel.com 

Monday 21 May 2018

Make your Sales Promotion Responsive with Product Explainer Videos



The research on the responsiveness of viewers after visiting a website reveals that time duration of 10 to 20 seconds is just enough to catch attention or otherwise get distracted and resort to other interesting website. The research points out those product explainer videos that understand the very need to add interactive elements and work on the sales pitch which is concise and has the required amount of animation in it.

We are into a world which is bound by time limits. There is hardly any scope for things other than those that matter. Why not incorporate an corporate explainer video to make things easy? Add some innovation into the way your sales pitch is relayed to the audience.

The idea is to incorporate something so that people find time to view your business promotion material. Adding a story and relating to the audience is a must and an business explainer video works on the set guidelines where the audience gets to relate with a problem which might be the problem of their lives and then is offered with solutions in the video itself. This will therefore make the audience interested enough to watch the entire explainer video.

Creating a video is not a big thing today but making it appealing and talk for its brand is what matters. The product attributes should go hand in hand telling much about the intent of the video and its very purpose for which it has been painstakingly made. Your corporate explainer videos should carefully incorporate, not too showy designs but have an equally precise amount of images that does justice to the promotional agenda.

Explainer videos give your promotional efforts the interactive look it deserves to generate maximum benefits. It breaks the usual monotony and because of this reason we have an explainer video company known as Silver Bazel that caters to video creation solution and animation services. To know more and avail the explainer video creation service call at (+91) 8881 380 380  or send e-mail for queries and suggestions at contact@silverbazel.com. Visit the company website at www.silverbazel.com.

Saturday 12 May 2018

Video Engagement is better – Some Metrics to Prove it Right


Experts are of the opinion that one should analyze the key metrics. Video marketing leverage business promotion and make a company popular. There were around 600 marketers agreeing to the fact that around 90% marketers are using video in their campaigns and a promotional explainer video has a positive impact on their business increasing their conversion rates to 80% than what it was earlier. 

Any business endeavor can get world wide acclaim through promotional videos by putting into use right promotional strategies used at the right time. A recent survey reveals some amazing facts on how audience  engagement is essential for a videos success. 

How can you define audience engagement? 

According to Jason Allan Scott, author of the best selling ‘Entrepreneur Series’ of books- “Engagement is the attendee of the event doing the thing you want them to do. A piece of engaging content in a video, therefore, is something that successfully inspires the action it was designed to instigate; but secondly it is also about what the attendee wants and what they walk away with after the video is over.”

However the definition differs from person to person, but there are two strong points to note audience engagement is inspirational so that the action that is expected from the audience is taken forward and the second is that the engagement of the audience depends upon the correlation of the video content to what the audience want and what they get to see till the end of the video. 

Metrics that Prove it Better

A recent quote makes it further more evident that engagement has to happen within the first 10 seconds of watching a video. Even a gold fish has more attention span that human which means human attention span is on the lesser side and therefore this makes it more challenging for business to aggravate sales through promotional methods. Videos however help business meet this challenge of engaging audience attention through an exciting storyline, reliable information, and info graphics and through motion graphic animation. 

For an explainer video to generate optimum results, audience engagement is something which matters a lot. The publishing world whether it relates to print media, social media or company website, keeping the audience engaged throughout the active session of website visit was mandatory. Here the need of the hour would be to carefully analyze the factors or key metrics that will help in capturing interest and involvement of the viewer. Such viewers can then become future customers to the business enterprise that is being promoted. 
   
To know more on how explainer videos are created or to watch some of the explainer videos at Silver Bazel, visit at www.silverbazel.com. Interested in Explainer videos call us at +91 8881 380 380 and likewise you can email queries at contact@silverbazel.com