Tuesday, 21 November 2017

Explainer Videos – 4 Types that Exemplify the Best in Animation

Explainer videos exemplify the best of motion graphics along with the sales message which becomes more effective than textual content. Corporate explainer videos are short, to the point with the message given in short snippets or points along with animated effect to make it more effective and actually convey the message in the most interactive manner.

A 60 second video is capable of showing all the company services in a single click. Business Explainer videos can be interpreted in a faster way and much more effective than texts. Explainer videos can be of varied types like the ones that focus on a particular character and bring it live through animation, or videos that have storyboard with pictures on a whiteboard background

The Four Types are as follows:-

Character Animation Explainer Videos- The videos using character animation makes the process of animation by bringing the character into life. This type of video acts a boon to business world which works high on promotion. The first and foremost is creation of videos that will make the characters used in it alive so as to bring forth your sales pitch in the best possible and effective manner. Such videos create a vast illusion of thought, emotion and personality.

Whiteboard Animation Explainer Video- Whiteboard animation works on a white background where images can be drawn by means of an animated hand that writes and makes sketch on the whiteboard. Your sales pitch is conveyed here through whiteboard animation with a creative story and pictures to support it. It is used in advertising for TV and internet to communicate messages in an innovative and unique way.

Motion GraphicExplainer Videos- Motion graphics videos are dominated by motion graphics with a lot of illusion of motion. These types of videos also use rotation that takes place and is supported by music that goes best with the graphics. It is used for multimedia presentation and brand promotion.

Live Action Explainer Video- You can also live video of a happening event in combination with some motion graphics or simply show live action in the video. The sales message can be delivered through appealing voice over that runs in the background.

Silver Bazel is an corporate explainer video company offering Explainer video creation services worldwide. Silver Bazel is a video service provider in Delhi NCR. There are talented individuals dedicated towards presenting the best animation with typography and 3D effects. For more details contact us at contact@silverbazel.com or call at 8881 380 380 .

Friday, 3 November 2017

Get Viral with a Difference- Share your Explainer Video

Videos are created for one sole motive and that is to get audience engagement and  make it entertaining at the same time; they are often liked, commented on and shared across social media platforms, acquiring more and more views. A top-quality video can even be shared to the extent that it goes viral. The sharing of a video can build brand identity and recognition as the images and sounds in animated explainer videos can become synonymous with a brand.
Where, how, and by whom an animated video is shared can influence the brand image that is formed. The nature of a start-up business and its objectives impact on the way animation explainer videos is best applied.

Videos that Inform us More
You need need to share information but would like to avoid the textual jargon, then switch to Infographics that are a great way to share information. It is done through amazing text with overwhelming facts with the use of icons and graphics. People who create info graphics do their work partly because they believe info graphics are a great way to communicate information. Since the people in this field also need to communicate information about their work, it was inevitable that info graphics about info graphics would eventually be created as the most viable means of communication details that is worth knowing and deserving to be referred back for later. You can also use information along with 3D visualization in corporate explainer videos.

Conversion Matters

The stats reveal that 80% of internet users recall watching a video ad on a website they visited past 30 days. This quality to recall is great when the video reached the call to action part. Similarly, consumers who watch product video are 85% more likely to buy products, compared to those who do not watch product video. An interactive explainer video on the drop box home page increases conversions by 10%. This increase meant $48 million in additional revenue in 2012. In short, animated video increase conversion rates by 20% or more.

Silver Bazel works on the conversion levels and make it count for you. The company does this through amazing video production that are rendered in the most interactive manner through animation that goes at par beyond perfection. To find out how your company could best use this fabulous instrument of content marketing and product marketing through video creation, give us a call on 8881 380 380 or email contact@silverbazel.com.